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Campaign for Freedom

Advertising Council, Inc.

www.adcouncil.org

  • Program Exploratory and Special Projects
  • Program Area Special Projects
  • Grant Amount $100,000
  • Grant Period September 1, 2001–December 31, 2003
  • Location New York, NY, United States
  • Geographic Focus United States

About this grant

This grant increase will provide additional support for phase two of the Campaign for Freedom, an effort to produce and distribute public service announcements in response to the terrorist attacks of September 11, 2001. Phase one of the project included 15 public service announcements on television, radio and in print, among them the well-known "I am an American" series. Phase two of the campaign will focus on the experiences of American immigrants from nations where human rights and civil liberties are not protected. These announcements will demonstrate the value of freedom by sharing true stories of personal sacrifice, the lengths that are sometimes required to obtain liberty and the wealth of opportunities afforded by freedom.